Media Buying Experts - Denver, Colorado

Optical Retailers

Our team has worked with a major national optical retailer placing local and national television, radio and print schedules. During the time we worked for this retailer, they grew their number of locations dramatically and also increased media effectiveness by using different copy lengths and innovative promotional offers. We were also able, by holding media vendors accountable for audience delivery, to increase visibility without increasing media budgets.

We also developed strategic media plans for a Texas-based regional optical chain focused on the “value” proposition, reaching out to less affluent consumers and increasing traffic at the retail locations.

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